Numerous resources are available to tenants, landlords, and property seekers nowadays, making it easy to get lost in the options. In this article, we will compare two widely used platforms, Ownerly vs. Zillow, to help you know what to expect before committing to either.
Keep reading for our in-depth comparison.
Ownerly is a platform designed to empower homeowners and home-seekers with detailed property valuation tools and important insights into properties. It’s a new entrant into the world of online real estate websites.
After its launch in 2018, Ownerly has added tools and features at a steady clip. The platform touts professional-grade data alongside access to property histories, deed and lien information, historical pricing, yearly tax bill costs, and demographics.
While Ownerly vies for a foothold as a new player in online real estate information, Zillow has been a steady force in the marketplace for almost 20 years. Starting in Seattle, WA, in 2006, Zillow offers for-sale and rental listings, mortgage resources, comprehensive guidance about foreclosures, and a proprietary property valuation tool called Zestimates.
While both Ownerly and Zillow offer helpful elements for many aspects of your real estate needs, each platform differs in its strengths and features, meaning one might be more suitable for your specific purpose.
Read on for a feature-by-feature breakdown.
Zillow and Ownerly each offer detailed property data with all of the standard information one might expect, including listing prices, home features, photos, and the contact information of the real estate agent responsible for the listing.
When comparing the two, Zillow functions as more of a resource to find and research for-sale or for-rent listings, and Ownerly skews more towards a research tool aimed at deep dives into the details of a specific property.
If you expect to quickly find information about a property, you may find Zillow’s approach more accessible. For instance, Ownerly users must sign up for an account and pay for a $1 trial (which increases after the introductory period) to access reports.
While both Ownerly and Zillow provide property valuation estimates, each platform differs in its approach and methodology. Zillow’s Zestimate is a proprietary algorithm that accounts for location, market trends, and home facts.
Ownerly, on the other hand, utilizes an automated valuation model (AVM), which factors past sales, taxes, property values, and additional information into its valuations.
Since anyone interested in learning more about a property has so many options, an attractive and intuitive interface is crucial to a positive user experience. Zillow has spent years refining and reworking its website, and the current version is clean and easy to use.
Ownerly, on the other hand, opts for an information-focused, report-based presentation.
Below, we’ll break down both desktop and mobile interfaces.
Each platform takes a different approach to pricing and the services it provides. Since Zillow is a more traditional listing platform that also offers other services, the majority of the site is free to use.
Ownerly, however, is more data-focused and charges for nearly all of its offerings, making pricing one of the key differentiators between Ownerly vs. Zillow.
Finding this information is challenging unless you call Ownerly at 1-888-212-8460.
Overall, the general consensus on the effectiveness of each platform is a mixed bag.
When comparing Ownerly vs. Zillow, it’s important to note that Zillow is a well-established player in the industry, while Ownerly represents the new kid on the block. They both provide crucial data about a property or listing, but neither platform is customized for landlords and tenants in the same way that TurboTenant is.
TurboTenant provides robust landlord software that includes tenant screening reports, rental applications, online rent payments, and additional features that appeal to landlords and tenants alike. Don’t believe us? Check out our 4.6 rating out of over 800 reviews on Reviews.io.
Sign up for a free account today to see how TurboTenant can make managing your rental properties easier than ever.
Ownerly vs. Zillow accuracy is a matter of some debate. While Zillow publicly posts its median error rate for estimates against actual sales, Ownerly does not publish that information. Based on multiple consumer review sites, Zillow and Ownerly have their challenges regarding accuracy. Overall, Zillow’s track record appears to put them slightly ahead of Ownerly in terms of overall accuracy.
Ownerly charges a monthly fee to access its reports. Currently, the pricing is $49.99 for 50 reports per month, $79.99 for 100 reports per month, and $179.99 for 250 reports per month. A $1 seven-day trial, with 25 reports, is available to new users.
While both Ownerly and Zillow offer home valuations, each platform has been known to present valuations that differ from reality. It’s important to compare your listing across multiple tools before making any decisions.
9 min read
With such a competitive and fast-paced real estate market, especially rental markets, knowing how to get property management clients is crucial for starting and...
8 min read
Condo property management, on its face, is exactly what it sounds like — overseeing one or many units in a condominium building...
7 min read
Finding the ideal commercial or residential rental property can be challenging for renters, as it may only meet some of their specific...
